Video games take years to develop, but often game studios make choices as if they’re going to be hiring for months at a time. The failure to build in the systems that support the people at a studio – hiring, management support,
Category: Work
Discover an astonishing variety of community insight in this candid conversation with video game event professional and nonprofit board member Cristina Amaya. Cristina’s love of gaming was forged like many of her peers with late nights in World of Warcraft guilds and
How Cheryl Platz turned a lifelong love of Pikachu into a dream role at Pokémon By Melissa Terry Her story isn’t just about games. It’s about resilience, reinvention, and the pursuit of joy—even when life throws unexpected boss battles her way. This
Cheryl Platz is deeply honored to be amongst the 2026 slate of nominees for the*gamehers GameHERS Icon this year: “Honoring talents, hosts, and public figures whose lasting influence has shaped gaming culture. This lifetime distinction celebrates those whose creativity, advocacy, and leadership
In late January 2026, Pokémon TCG Live unveiled the Professor’s Learning Lab, a permanent new on-demand learning mode that lets players work with Professor Fir to practice their Pokémon TCG skills at their own pace. As Creative Director of Pokémon TCG Live
Internationally renowned designer, author, and creative director Cheryl Platz was among the invited attendees at the star-studded BAFTA LA Tea Party this year, her first time at the event since joining BAFTA’s North American organization as a full voting member in 2025
Cheryl would like to wish all of her supporters, friends, colleagues, and fans a Happy Budew Year. Part of her 2025 was spent creating and planning the now-live Budew Year 2026 campaign for Pokémon TCG Live, which celebrates a tiny baby Pokémon
Sign up today to join Cheryl Platz, accomplished game developer, host of Enduring Play, and author of The Game Development Strategy Guide as she helps you discover your product’s fun factor. If you’ve ever wondered how to inspire or delight customers in
Cheryl Platz, author of the new book The Game Development Strategy Guide: Crafting Modern Video Games That Thrive, is thrilled to be speaking at her first Game Developers Conference as a part of the popular Spreadsheets microtalk series, returning for a second
On November 4, 2025 Cheryl Platz marked the end of her first year as Creative Director, Game Studio at The Pokémon Company International, focused on her work on Pokémon TCG Live – the digital version of the world-famous paper Pokémon Trading Card