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Cheryl Platz

A creative voice for the digital generation.

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Category: Work

Fall 2017 European Tour Itinerary

Posted on September 10, 2017 by Cheryl

After months of planning, part 2 of my European voice design speaking tour is upon us. I’m honored to be speaking 5 times across 3 cities: Copenhagen, Stockholm and Oslo. Many of the events are close to selling out, so if one

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Design, Speaking, Technology, Travel interaction design, talks, travel

New Portfolio Entry: Echo Look

Posted on August 5, 2017 by Cheryl
The Echo Look, a pill-shaped black and white camera with four flash sensors around a central camera surrounded by a blue illuminated Alexa light ring. Shown on a table.

I am beyond delighted to formally share here that my “secret” Amazon project has finally been announced to the public and is making it into people’s homes. In 2014, I was hired into Amazon as employee #3 on the Echo Look project.

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Design, Technology amazon, service design

Launching “Giving Voice to Your Voice Designs”

Posted on February 25, 2017 by Cheryl
Cheryl Platz in a purple dress gesturing to a state in a voice design flow diagram projected in front of a workshop class.

I had the extreme pleasure of debuting my interactive workshop on voice user interface design, “Giving Voice to Your Voice Designs,” at Interaction ’17 in New York this February. Following the successful launch of this workshop, I am now accepting inquiries about

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Design, Speaking, Technology, Women in Technology

UX Rants: Facebook and Notifications

Posted on December 11, 2016 by Cheryl

We need to talk about Notifications in Facebook. Notification systems are near and dear to my heart; I’ve worked in some capacity on 4 different notification systems across multiple teams. Unfortunately, Facebook is getting a bit too aggressive these days… Facebook, I

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Design, Technology interaction design

Immediacy Lost: The NBC Olympics

Posted on August 30, 2016 by Cheryl

In a world where Twitch and live video platforms are rapidly emerging, NBC’s Olympic coverage – often tape-delayed and difficult to track – deprived American audiences of the context they seek so hungrily. Shared, simultaneous experiences. The context a moment in time

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Design, Technology

Pokémon Go: The De-Gamification

Posted on August 6, 2016 by Cheryl

I am a lifelong Pokémon fan (Pikachu was my ringbearer) that desperately wants Pokémon GO to survive and thrive. I think the game has tremendous, disruptive potential for the long term (you can read my initial writeup on Forbes.com.) But I’m also

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Games, Technology

Breaking Up With Alexa: A Career Announcement

Posted on July 22, 2016 by Cheryl

My ability to acquire an augmented reality Pikachu is not the only reason July 2016 is a momentous month for me. Today marks my final day in just under 2 years at Amazon. I am genuinely grateful for the opportunity to work

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Biography, Design, Seattle, Technology, Work amazon, career, interaction design, Microsoft

Alexa Knows Pokemon Types

Posted on February 16, 2016 by Cheryl

I’m proud to introduce my first publicly released Alexa Skill, “Trainer Tips.” This (unofficial) Pokemon reference skill gives Alexa the ability to provide you with type matchup information while you’re in the thick of a battle. With 18 Pokemon types in the

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Design, Technology, Work alexa, pokemon

Hello Computer: My path to voice UX

Posted on February 12, 2016 by Cheryl
Cheryl Platz with the Disney Friends DS leadership team

We’ve already established I grew up in a Trekkie household – so even though my fervor was largely attained in adulthood, I did still have strong opinions about parts of that universe. Specifically, my favorite Trek movie was always Star Trek IV:

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Design, Technology, Work alexa

Hover to the Future

Posted on October 19, 2015 by Cheryl

About a year ago, shortly after I began my tenure at Amazon and bi-monthly trips to the South Bay Area, I stumbled upon yet another Kickstarter. My Kickstarter portfolio has included books, drink-cooling devices, card games, video games, a design school, and

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Biography, Technology
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Recent Posts

  • Free Webinar: Embrace Your Fun Factor on january 9 2026 December 20, 2025
  • Cheryl Platz speaking at the 2026 GDC Festival of Gaming December 19, 2025
  • Cheryl Platz Celebrates First Year as Creative Director at TPCi November 5, 2025
  • Game Development Strategy Guide author Cheryl Platz launches academic book tour in Philadelphia and Pittsburgh October 28, 2025
  • Enduring Play E1 S10 Released: Human-Centered Production with Yesenia Cisneros October 21, 2025

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